About GTO

Overview

Built a modern web application tailored for a wholesale tour company to replace the legacy system. Outdated reports and features were removed, navigation was streamlined, and key processes were optimized for better speed, clarity, and user experience.

Key Goals

Centralize all operations: customers, vendors, tours, reservations, insurance, accounting, and reporting
Eliminate unused functionality and reduce data entry complexity
Improve system usability for staff across multiple departments
Modernize reporting and dashboards for faster insights

Key Features

Customers
Vendors
Features
Tour Master
Departures
Reservations
Tour Insurance
Rooming Lists
Accounting features
Reports and more…

To The Exotic

Group Tour Operations Application (GTO)

Case Studies

Featured custom software development projects

Solution Highlights:

Built a browser-based application with a cleaner, simplified UI
Removed unused reports and features, improving system performance and usability
Created reusable tour and pricing templates to reduce duplicate data entry
Enabled year-over-year tour duplication to streamline planning
Improved navigation and screen layouts to accelerate workflow
Added dashboards to surface key metrics across sales, operations, and finance
Simplified rooming list management for hotels, drivers, and tour directors
Integrated scheduled email batching for invoices and hotel communications
Automated daily batch handling for A/R and A/P with full journal tracking
Updated report designs to be more modern, readable, and exportable via SQL BCP

Summary:

This application transformed a complex desktop system into a responsive, web-based solution—built around how the team actually works. With faster workflows, streamlined data entry, and modern reporting tools, the system now supports smoother tour operations from back office to on-the-road execution.

Solution Highlights:

• Rebuilt as a browser-based application with a cleaner, simplified UI

• Removed unused reports and features, improving system performance and usability

• Created reusable tour and pricing templates to reduce duplicate data entry

• Enabled year-over-year tour duplication to streamline planning

• Improved navigation and screen layouts to accelerate workflow

• Added dashboards to surface key metrics across sales, operations, and finance

• Simplified rooming list management for hotels, drivers, and tour directors

• Integrated scheduled email batching for invoices and hotel communications

• Automated daily batch handling for A/R and A/P with full journal tracking

• Updated report designs to be more modern, readable, and exportable via SQL BCP

Summary:

This rebuild transformed a complex desktop system into a responsive, web-based solution—built around how the team actually works. With faster workflows, streamlined data entry, and modern reporting tools, the system now supports smoother tour operations from back office to on-the-road execution.